I think that New Media is taking what we have and merging it into the new technology of today. It is up to the print and broadcast media to utilize digital technology, i.e., using computers and cell phones. For broadcast/print journalism, it means that they now have to start utilizing the web. The big deal with this is being the first. A newspaper should want to become the standard that everyone goes to for the latest news. Now people just go to Google for their news, they do not really care where it comes from but they do know that they will use the search engine to find the information they need. I think that this has hurt the news media tremendously. The papers and news stations were so slow to react to the new technologies that search engines have replaced them. However, the thing to remember is that newspaper journalists are the ones writing the news.
Radio news is almost obsolete, TV journalists are not “on the beat” like they used to be so all that is left are the newspaper journalists. The key is for the new journalists is to be aware of the New Media and to utilize it.